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Category: Media Capability & Training  

Client: SAE Institute Dubai  

Format: Bachelor Film Education



Challenge 


SAE Dubai’s Bachelor of Film students needed more than software skills—they needed mastery of story structure, emotional nuance, genre theory, and production technique. The challenge was to elevate their ability to create films with intentionality and audience connection.



What We Did 


We taught storytelling foundations, genre development, and emotional design. Students analyzed case studies, directed scenes, edited narratives, and experimented with pacing and montage. We emphasized the director-editor relationship and strategic use of visual motifs. Post-production classes went beyond tools, focusing on purpose and effect.



Impact 


Students left with deeper creative confidence and a strategic lens for storytelling. Their work reflected emotional engagement and structural clarity. The program aligned them with the demands of modern filmmaking and industry expectations.



Takeaway 


Storytelling isn’t a technical skill, it’s a strategic instinct. Teaching craft means cultivating emotional intelligence.

Teaching Narrative and Craft at SAE Dubai

Narrative film production education

Delivered hands-on storytelling instruction that blended theory with cinematic technique.

Crowd of audience in a movie theatre, the future audience of narrative film production students
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